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aro and Portalgarden cultivate new website for Hunter Production Group
June 20, 2008 -- Fort Mill, SC – This week, Charlotte’s aro announces the completion of a premiere website designed for recording engineer and owner of Hunter Production Group, Jake Hunter. In the spring, Hunter contracted with aro to publicize the expanded services offered by Hunter Production Group, which recently opened from its new location in Fort Mill, SC, near Ballantyne. At that time, aro was tasked with designing the new site, as well as implementing branding and a marketing strategy for the firm.
Well known and highly regarded among local and national recording artists and other industry professionals, Jake Hunter is a SC native who has owned and operated three other studios in his career, including Sun Sound – which grew into Novus Productions – followed by the opening of White Room Studios in Charlotte. This month, Hunter Production Group announced its partnership with Stellar and Dove Award winning artist John P. Kee to mix 16 songs on a new Gospel Music Workshop of America (GMWA) Mass Choir album. In other news of note, regional favorite Tim Clark’s single “Love Thang,” co-produced and mixed by Jake Hunter, has now been released on Repete Records. Hunters impressive list of credits includes engineering three gold records, two platinum records, and three Grammy-nominated albums.
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Local, National Media Turn Out for Premiere of Film Foundry’s
“ The Ultimate Gift” in Charlotte
 On March 7, 2007, the Film Foundry brought a little Hollywood to Charlotte when it rolled out the red carpet for the premiere of its second feature film, “The Ultimate Gift.” The event took place at the Phillips Place Theatre following a VIP reception in the nearby Hampton Inn.
The movie made news for weeks prior to and following the premiere. The impressive movie cast was the first of many reasons for the media attention. The movie stars 2006 Academy Award nominee Abigail Breslin from “Little Miss Sunshine.” In addition, Breslin worked alongside some of the industry’s biggest names, including James Garner, Brian Dennehy, Bill Cobbs, and Lee Meriwether, together with rising stars Ali Hillis – originally from Charlotte – and Drew Fuller. More...
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Choir Made Famous by ‘American Idol’ Arrives in Charlotte
June 27, 2007 Charlotte, NC – The irresistible sea of small, beaming faces that sang alongside Josh Groban as part of the “Idol Gives Back” TV special to benefit needy children this season prepare a message for the world on Friday, as they gather within the walls of the recording studios of The Film Foundry in Charlotte’s South End.
According to Rick Eldridge, CEO of The Independent Producer’s Alliance, the Choir will be in Charlotte as part of the production of a theatrical documentary, “Running the Sahara.” Eldridge comments, “We count it a rare privilege to host these children and to be part of this amazing project that will, undoubtedly change perceptions of Africa the  world over.” The film chronicles an unprecedented quest by a 3-man expedition team to do what no human has ever done before – to run across the Sahara Desert. Beyond the personal feat, the 111-day marathon event served to raise awareness and support for the charitable initiative, H20 Africa. More...
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Charlotte’s aro to Present a Dynamic Event Targeting
Baby Boomers and Their Parents
June 04, 2008 -- Charlotte, NC. This fall, Tim Takacs, recognized as one of America’s foremost authorities on issues facing the elderly and their caregivers, will be in Charlotte as one of many featured speakers for a don’t-miss event designed to address the varied interests and needs of Boomers and their parents.
On October 17, Takacs will join other high-profile speakers to address questions on diverse topics for Seniors -- from living a fuller, healthier lifestyle, to home and records organization, estate planning, and healthcare options. Additionally, Boomers will find a wealth of resources at this event that will aid them in educating themselves as they journey together with parents and loved ones in their “golden years” of life.
“The goal is to help Seniors and their children to find ways to keep the ‘gold’ in those golden years,” comments aro President Chuck Robbins. Robbins, who has faced challenges with his own mother diagnosed with Alzheimer’s, says he and others involved in presenting this event are convinced that sharing ways to live a long, positive, pro-active life is a real value for today’s Seniors. “We want to be part of making what can be a confusing journey, something that can be traveled with greater joy.”
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Creating a Productive Environment Hires Charlotte's aro for
Marketing Plan and Strategy
September 20, 2007 - Charlotte, NC. Getting organized is big business in America’s 24/7 culture. Consider the household in which both parents work; one parent maintains a home office; then there are the children – each with their own set of interests and schedules. “Creating a Productive Environment,” a leading regional organizing firm, has decided to bring in some marketing expertise to help tell their story to those that can benefit from their services. Business owners Richard and Jan Martin have hired aro solutions of Charlotte to head up the first phase of a long-range marketing strategy, scheduled for launch in the next 30 days.
“Clearly, now is the time for us to broaden the base of our business by reaching more of our target clients,” comments founder Jan Martin. Martin, now a certified productivity trainer, started the company in Monroe, North Carolina in 2004. Conservative estimates reveal a disorganized employee or home manager can waste 150 hours a year simply trying to locate misplaced files and paperwork. Bank executive and Creating a Productive Environment client Marty Rasmussen will attest to this statement. Rasmussen hired Jan and her team after becoming a single father.
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